
Profit-focused marketing leadership to take your eCommerce brand from plateau to predictable growth.
Backed by $20M+ ad spend and $200M+ revenue generated.
If your ads are costing more, sales are flatlining, or your growth feels random, you’re not alone.
Most D2C founders hit a point where:
Agencies run ads but don’t own the big picture.
Creative testing feels like guesswork, not a data-backed strategy.
No one is tying your marketing directly to sales growth.
You’re stuck managing too many moving parts without a marketing leader.
That’s exactly where I step in, as your Fractional CMO.
Most agencies focus on clicks.
Most freelancers focus on tasks.
A Fractional CMO focuses on one thing: your business growth from the top down.

Big-Picture Strategy That Works in the Real World
I build you a clear growth roadmap — from creative testing to scaling campaigns — so you know what to do next week, next month, and next quarter.

Execution That Doesn’t Miss the Details
From ad campaigns to landing pages, every moving part works together to bring in more sales at a better ROI.

Accountability You’ve Been Missing
Weekly tracking, monthly reviews, and no hiding behind vague reports — every dollar is tied to results.
I’m here to own your marketing like an in-house CMO — without the $150K/year payroll hit.
From fashion to furniture, I’ve helped D2C brands scale profitably in competitive markets, with 50+ success stories built over the last 9 years.
Here are some of the industries where I’ve delivered consistent results:




Ad Spend Managed: $566,082 (Meta) + $5.37M (Google Ads)
Revenue Generated: $135M+ total (online + offline)
ROAS: 10.3 average across 48 Meta campaigns, with top performers hitting 18.34 ROAS
Online Store Sales: $3.74M+ (Shopify)


Ad Spend (Meta, YTD): ₹5.38 L
Revenue (Shopify, YTD): ₹30.72 L (₹38.06 L gross)
ROAS: 5.71× (Blended)
Bootstrapped from an idea in Jan 2025 to ₹10 L/month profitable revenue within 6 months


$121K spent on a single evergreen campaign → 6,120 purchases
CPA: $19.92, sustaining scale over 5,000+ orders
Multiple seasonal & CBO campaigns achieving 5X–56X ROAS

Single campaign delivered $200K+ revenue from $62K spend
CPA as low as $19.93
Multiple CBO sets running between 3.17–6.53 ROAS
Working with me as your Fractional CMO is simple — no long contracts, no complicated onboarding. Just a clear path to scaling your brand profitably.

Step 1 — Book a Call
We discuss your goals, numbers, and where you’re stuck right now.

Step 2 — Audit & Plan
I review your marketing channels, creative, and funnels to map a 90-day profit-focused growth plan.

Step 3 — Execute & Scale
I work with you and your team (or agency) to implement the plan, track KPIs, and scale month after month.

$20 M+ in ads managed over the last 9 years for fashion & accessory, lifestyle, home decor, and wellness brands worldwide.
50+ brands scaled from ideation to multi‑million revenues.
$200 M+ in client revenue generated through performance marketing and funnels.
Top 3 % marketing talent globally and Top Rated Plus freelancer on Upwork.
400 M+ organic content views amassed for clients and my own ventures.
When we work together, I’m not just “running ads”. I’m leading your growth like it’s my own business.
Proven growth strategies from $20M+ in managed ad spend
Execution oversight across all marketing channels
Accountability for every dollar you invest in growth
A Fractional CMO is a senior marketing leader who partners with your brand part-time to create and execute your growth strategy — without the cost of a full-time $150K+/year hire.
I focus on D2C & eCommerce brands, especially in fashion, accessories, home & furniture, wellness, beauty, food & beverage, and lifestyle products.
I work with D2C brands at various stages. Some of my clients are doing just ₹5–10L/month in sales, while others are 8-figure brands — including working with unicorn companies. The key is having a product-market fit and the willingness to invest in profitable growth.
Yes — I manage or directly oversee ad buying, creative testing, funnel building, and tracking so the strategy is executed correctly.
While every brand is different, most clients see measurable improvements in 30–90 days as we fix inefficiencies and test scalable campaigns.
I work on a monthly retainer basis, based on the scope of work. We’ll discuss the investment after our discovery call once I understand your brand and goals.